Diageo Supply Chain Management Notes - 997 Words

„ Diageo is one of the worlds largest liquor producing brewery. „ 80% of its total production takes place in Australia, Ghana, Canada, Camaroon, Ireland and Scotland along with some African countries. „ Remaining production is done in other countries via joint-venture under contract with commercial partners. „ Diageo has been awarded the carbon trust company for its perfect supply chain and distribution channel in the scotland breweris. „ The top brands of diageo are johny walker,smirnoff vodka,crown royale, jB,windsor,guineese,Baileys,Morgan etc. „ The business expansion is in over 180 markets with a dedicated on roll team of 20,000 employees along with offices in 80 countries. „ The company is listed†¦show more content†¦Tanzania Americas US Virgin Islands Distillery Diageo will move from current supplier who supplies from Puerto Rico Opening planned for November 2010 First shipment of matured rum planned for January 2012 Wines External environment changing Create an efficient, entrepreneurial wine business focusing on core strategic brands through: – Review of our ways of working, our assets and our cost base – Refocusing resources on core brands and customer service – Changing supply chain to support our joined up customer focused business Packaging As part of review of packaging facilities – Dorval closed, consolidated volume – Planning investment in remaining assets in F’11 to consolidate – Driving manufacturing efficiencies through Perfect Plant programme Supply Chain Development Customer Collaboration Strategic customer collaboration focus is paying dividends Targeted 4 global customers delivering NSV growth ahead of Diageo Measuring performance using Customer Scorecard Joint agendas to create mutual value  £1m shared benefit through supply chain modeling and altering delivery locations in Germany Global Sales and Operational Planning – inventory reduction in F’10 H1 of 10% yo-y Process and system enhancement – driving improvement in forecast accuracy and inventory levels SKU rationalization Simplifying and standardizing for efficiencies (50% reduction in Europe and Global Travel – rolling out Asia and Africa) Manufacturing –  £20m savingsShow MoreRelatedÔà ¸Ã‚ ºÃƒâ€Ãƒ ¸Ã‚ ºÃƒâ€Ãƒ ¸Ã‚ ºÃƒâ€Ãƒ ¸Ã‚ ºGeneral  ¬Ã¢â‚¬  Mills‚Äà ´  ¬Ã¢â‚¬   Acquisition of Pillsbury from Diageo Plc7222 Words   |  29 Pagesï ¿ ¼Ã¯ ¿ ¼Ã¯ ¿ ¼Ã¯ ¿ ¼General   Mills’    Acquisition of Pillsbury from Diageo PLC Lauren Sherlock Jason Park JP Zendman 12/9/2009 ï ¿ ¼ ï ¿ ¼General   Mills’   Acquisition   of   Pillsbury   from   Diageo   PLC Situation Analysis: In December 2000, management at General Mills (GM) proposed a plan to acquire Pillsbury, a baked- goods producer, in a stock-for-stock exchange. Pillsbury is currently controlled by Diageo PLC, one of the world’s leading consumer–goods companies. The deal specifies that General Mills is to createRead MoreThe Application of Value Chain Analysis in the Manufacturing Companies:12830 Words   |  52 PagesTHE APPLICATION OF VALUE CHAIN ANALYSIS IN THE MANUFACTURING COMPANIES: A SURVEY OF QUOTED MANUFACTURING FIRMS IN NIGERIA BY AZUBUIKE VERA M.U. DEPARTMENT OF BUSINESS ADMINISTRATION UNIVERSITY OF ABUJA e- mail _ veraiswaiting4u@yahoo.com ABSTRACT The United Nations International Trade Laws (The UNCITRAL Model) which replaced the old law of trade and tariff, emphasizes high quality goods, works and services, economy and efficiency, in order words, value for money. The aim of the paper is toRead MoreOroton International Strategy3972 Words   |  16 Pages‘oro,’ meaning gold and ‘ton’ (OrotonGroup 2013). The company began as an importer of luxurious European textiles for the emerging Australian fashion industry and today is owned and operated by the OrotonGroup, one of Australia’s leading retail management companies and a leader in the Australian online space. OROTON PRODUCTS In 1951, the company introduced a gold metallic mesh compact that would shape their handbag designs for the following decades with the mesh bag becoming the ‘must have’ accessoryRead MoreFashion Industry China: Csr Case5929 Words   |  24 Pageschemicals and dyes. Abuse of power by officials, corporate or otherwise, for illegitimate gain. Use of real animal fur or exotic animals. Animal abuse and testing. Refraining from the promotion of unattainable body ideals and unhealthy lifestyles. Note that due to the fact that the fashion industry requires extensive manual labor and the use of raw material and chemicals, the two most critical global issues according to the classification to the United Nations Global Compact (UNCG) are Human RightsRead MoreSwot Analysis25582 Words   |  103 PagesEnd of Book Case Studies 16/7/03 3:16 PM Page 642 end-of-book End-of-book: Case studies Q 643 case studies 19 Think design and performance— think Sunbeam Cafà © Series Nicole Stegemann, School of Management and International Business, University of Western Sydney Limited, a manufacturer of pumps, filters and security products. GUD’s acquired Sunbeam in 1996. After catering for predominately female needs, it was the male population’s turn to benefit from Sunbeam’s innovationsRead MoreMarketing Project of Reckitt Benckiser19417 Words   |  78 Pagesbetween Britains  Reckitt amp; Colman plc  and the Dutch company  Benckiser NV  in December 1999. Bart Becht became CEO of the new company and has been credited for its transformation, focusing on core brands and improving efficiency in the supply chain. The new management team strategy of innovation marketing. A combination of increased marketing spend and product innovation, focusing on consumer needs – has been linked to the companys ongoing success. For example, in 2008, the companys rapid successionRead MoreResources Capabilities20336 Words   |  82 PagesResources and Capabilities The Relationship between Resources and Capabilities Replicating Capabilitie s Developing New Capabilities Approaches to Capability Development l Summary l Self-Study Questions l Appendix: Knowledge Management and the Knowledge-based View of the Firm l Notes Introduction and Objectives In Chapter 1, I noted that the focus of strategy thinking has been shifted from the external environment towards its internal environment. In this chapter, we will make the same transitionRead MoreMarketing Project of Reckitt Benckiser19403 Words   |  78 Pagesbetween Britains  Reckitt amp; Colman plc  and the Dutch company  Benckiser NV  in December 1999. Bart Becht became CEO of the new company and has been credited for its transformation, focusing on core brands and improving efficiency in the supply chain. The new management team strategy of innovation marketing. A combination of increased marketing spend and product innovation, focusing on consumer needs – has been linked to the companys ongoing success. For example, in 2008, the companys rapid successionRead MoreReed Supermarket Case32354 Words   |  130 Pagesglobal marketing plan 1.3 Comparison of the global marketing and management style of SMEs and LSEs 1.4 Should the company ‘stay at home’ or ‘go abroad’? 1.5 Development of the global marketing concept 1.6 Forces for global integration and market responsiveness 1.7 The value chain as a framework for identifying international competitive advantage 1.8 Value shop and the service value chain 1.9 Information business and the virtual value chain 1.10 Summary Case studies 1.1 Build-A-Bear Workshop (BBW): howRead MoreIndian Beverage Industry Report15071 Words   |  61 Pagesmade by the beverage industry. The sector is highly fragmented and 95 per cent of these producers have small or very small operations. Of this, the health beverage industry is valued at $230 million. The Indian beverage industry faces over supply in segments like coffee and tea. However, more than half of this is available in unpacked or loose form. Indian hot beverage market is a tea dominant market. Consumers in different parts of the country have heterogeneous tastes. Dust tea is popular

School life Free Essays

Every day seems never- ending. It feels like if we were at school a thousand hours instead of eight. Routine is heavy, always doing the same, waking up at 7 am then going to school at 8 am. We will write a custom essay sample on School life or any similar topic only for you Order Now After that we have to survive boring teachers and useless subjects for the next seven or eight hours with only a few breaks between them. Once we arrive home all we want to do is sleep. But no, we can ‘t, we got to do our homework. Teachers think we do not have enough at school so they give us work to do at home. It seems like a Joke. We have no time for our interests or hobbies such as arts like learning how to play an instrument, learning to paint or draw or whatever we want to do. Our schedule is full of things. Most of them have to do with school. All what I have said is what a student would say if I call him right now, but if he took some seconds to think, he would realize school give us lots of possibilities. Thanks to school is that we’ve got friends. Students often said things such as â€Å"Hey teachers, you know we have a social life, don ‘t you? † that ‘s that ‘s very rough, they (school) gave us the possibility of having a social life. Of course we got one outside school! Personally, I think that we must stay positive and see the great things school life offers. Yes, it’s kind of tough but also it will be our work life. That ‘s school life porpoise, to prepared us for what is coming ext. Yes, I will not discuss sometimes It is boring, but remember all the time you laugh at school, with your friends and why not with your teachers too. School life Is hard, but it’s a good thing. Nelson Mandela once said: â€Å"Education Is the most powerful weapon which you can use to change the world. † And he Is correct. Education is the key to success, and by â€Å"success† I do not only mean being a great doctor or businessman but also to reach happiness. How to cite School life, Papers

Human Dignity and Nursing Duties-Free-Samples -Myassignmenthelp

Question: Write an OP-Ed (Opinion-Editorial) piece that allows you to demonstrate an understanding of how issues relating to the dignity of the human person and the realization of the common good may be addressed by you in your professional practice now and in the future. Answer: Clashes between the different principles of nursing have been reported by many healthcare professionals over years. The clash between maintaining of the human dignity and the maintenance of the nursing duties based on principles of beneficence and non maleficence is observed. With the gradual passing of years, the rights of human dignity has been identified as the sense of self worth and self respect possessed by an individual of the nation. Human dignity mainly encompasses the right to fill basic needs like food, shelter and personal safety. In respect to nursing profession, human dignity mainly reflects the aspects of privacy, autonomy and respect of the patients (Jacobs, 2016). Each and every individuals of the nursing profession have to abide by the principal of dignity of the patients where they have to ask for their consent, wait for their approval and make them know about the entire procedure and consequences of the treatment they apply to patients. On the other hand, each and every nurse has to abide by the two principles of beneficence and non maleficence for the betterment of the patients (Cheraghi, Manookian and Nasrabadi, 2014). By the principle of beneficence, nurses need to provide the safest care to patient, which brings the best outcomes on patient health ensuring patient safety and patient satisfaction. By the principle of non-maleficence, the nurse needs to cause no harm to patients. Therefore nurses should provide the best care plan which would not only help patients to get proper service, but also help them to get well and develop their life for betterment (Rehssfeldt et al., 2014). This is for helping the society to strive well and lead happy lives so that the nation gradually gets free from people sufferings for the common good. There has been always a matter of concern when a nurse has to face a dilemma when adhering to more than one principle at a time. There are cases where the patients themselves lose the hope to live or does not want to live anymore may be due to chronic physical suffering or due to severe mental disorders. Often many suffer from severe depression. Such patients request nurses not to help them to survive and this becomes a moral concern for the nurses as their duty is to save peoples lives. (Eskilsson et al., 2015). Nurses who are responsible to save lives of people are in turn requested not to provide any care treatment for them. Here nurses often suffers from dilemma that whether they should save the human dignity or they should maintain their duty of beneficence and non maleficence. The concern of the do not resuscitate is often argued in the medical fields and result in popular debates. While many experts feel that giving freedom to such people who do not want to live is in a way serving them for making them not suffer from the physical or mental pain. Moreover, they also are of the opinion that helping in the end of sufferings of people are in turn helping them to get free of sufferings. This is unaccepted for another set of experts who believe every life is a blessing and putting an end to it when there is a scope of better chance of making the patient service is unethical. These experts suggest that often sufferings make people weak where they no more want to live. However, saving such lives and helping them to make their lives better with evidence based interventions are much more preferable (Santorum, 2014). This argument can be thereby explained as a conflict between benefits of common good and respecting the human dignity. Although every nurse should use both the principles in their care plan but often they face issues with such incidents. These issues are of the main concerns where new nurses face difficulty to take decisions in such situations of ethical dilemma as they get nervous (Girard et al., 2017). However with the gradual handling of such incidents, nurses develop situational awareness where they can take decisions about how to proceed with the cases. Critical reasoning skills are one of the most important skills which help nurses to handle such situations bravely. Moreover the strict laws of protecting human rights which have been introduced by the nations to make the nurses abide by the ethical principles make the situations worse as often nurse get involved in legal complication due to this. Hence serving human dignity and benefits for common good often becomes a concern fo r nurses. References: Cheraghi, M.A., Manookian, A. Nasrabadi, A.N., (2014). Human dignity in religion-embedded cross-cultural nursing. Nursing ethics,21(8), pp.916-928. Eskilsson, C., Carlsson, G., Ekebergh, M. Hrberg, U., (2015). The experiences of patients receiving care from nursing students at a Dedicated Education Unit: A phenomenological study.Nurse education in practice,15(5), pp.353-358. Girard, A., Hudon, C., Poitras, M.E., Roberge, P. Chouinard, M.C., (2017). Primary care nursing activities with patients affected by physical chronic disease and common mental disorders: a qualitative descriptive study.Journal of clinical nursing,26(9-10), pp.1385-1394. Jacobs, B.B., (2016). Respect for human dignity in nursing: Philosophical and practical perspectives.Canadian Journal of Nursing Research Archive,32(2). Rehnsfeldt, A., Lindwall, L., Lohne, V., Lillest, B., Sletteb, ., Heggestad, A.K.T., Aasgaard, T., Rholm, M.B., Caspari, S., Hy, B. Steren, B., (2014). The meaning of dignity in nursing home care as seen by relatives. Nursing ethics,21(5), pp.507-517. Santorum, R., (2014).It takes a family: Conservatism and the common good. Open Road Media

White Teeth Novel by Zadie Smith

White teeth address the aspect of human psyche through the encounters of unassimilated immigrants in a humorous manner. The novel addresses some aspects of genetic engineering that relates to interaction between various cultures, which results to diversity, health as well as strength. Advertising We will write a custom essay sample on White Teeth Novel by Zadie Smith specifically for you for only $16.05 $11/page Learn More However, in London, prejudice is manifest and has ruined all this, making assimilation almost impossible since the immigrant’s histories keeps on haunting them. However, this hybridization seems vital for human since genetic variation enhances survival, but like genetic engineering, it could be manipulated to meet selfish needs (Smith 283). The role of the flashback at the end of the novel further depicts humor and the immigrants’ dilemma in the new social setup. The British cultures are contrasted in a satirical way. Arc hie Jones is a man forty seven years of age, who contemplate on the mentorship he continues to have from Samad. The two were together in the army and are immigrants to Britain following the Second World War. Archie becomes aware that in fact, he has entirely relied on Samad for decision making in his entire life. This is when he realizes the identity of a former scientist named Dr. Marc-Pierre Perret, a Nazi physician since the Second World War. Archie and Samad were in the army, being against one enemy. Samad was not aware that Archie did not shoot the German doctor as seen from the flashback. The doctor is now the leading scientist of the mouse project as Marcus. Archie observe that Millat is gazing at him, and instead sees the aged scientist shedding bloody tears. Millat could have shot the scientist to end the human pride once and for all but he instead shoots Archie’s thigh. Samad now realizes that Dr. Perret is instead, Dr.Sick and becomes aware that the foundation o f their friendship with Archie is not real. From the flashback to WWII, Archie guides Dr. Perret in the dark to shoot him although he is nervous and dislikes the act. As a result, Dr. Perret utilizes the chance to he drift Archie’s attention to the moral predicament he is in, on whether to remain loyal to his nation as well as Samad or to respect the person’s right to life irrespective of his conduct which might change. Advertising Looking for essay on american literature? Let's see if we can help you! Get your first paper with 15% OFF Learn More Archie realizes the coin he has in his pocket and tosses it to determine the fate of the doctor where the head would symbolize his murder while the tail his survival. As he place the gun down to flip the coin over his shoulder and on bending to get it, he is shot by Dr. Perret on his thigh. He reaches for his gun as he criticizes Dr. Perret’s actions, which he terms as unnecessary since the coin was alrea dy a tail. Following the flashback, Archie is shot by Millat as he falls and damages the mouse’s cage to release the mouse (Smith 289). The flashback helps to emphasize on the idea of heredity. During the conference the attendants are supposed to pay recognition to a scientist who could control the destiny of the mouse. This helps us to understand that immigrants are out of control of their own destiny or identity. Coincidence is brought up in the flashback as individual’s actions as well as emotions are emphasized while in the conference room. Dr. Perret changes drastically from being a Nazi conspirator to a kind pioneer. This offers optimism that even the immigrants, like the mouse, will once overcome their suppressors. The doomed subject can change their destiny through self realization and re-invention. Similar to a mouse, the socially depraved Dr. Perret could change his fate by becoming benevolent. Likewise, indecisive Archie could become impetuous by revealin g freedom at the right time, as he liberates the mouse out of the cage and becomes a hero. The flashback depicts the immigrants who keeps on being haunted by their past. This explains their current actions and experiences in pursuit of ethnic identity following colonization. Archie’s dilemma on whether to kill Dr. Perret is conflict on whether to become assimilated, preserve the culture or whether to underscore the value of human relationship due to ethnic differences.Advertising We will write a custom essay sample on White Teeth Novel by Zadie Smith specifically for you for only $16.05 $11/page Learn More Work Cited Smith, Zadie. White teeth: a novel. New York: Random House Inc., 2000. Print. This essay on White Teeth Novel by Zadie Smith was written and submitted by user Ronan Allison to help you with your own studies. You are free to use it for research and reference purposes in order to write your own paper; however, you must cite it accordingly. You can donate your paper here.

Sacred Words

Sacred Words Sacred Words Sacred Words By Mark Nichol The words featured in this post have a word in common: the Latin adjective sacer, meaning â€Å"holy.† The word’s direct descendant is sacred. Other terms include sacrament, which describes a religious observance or rite, and sacerdotal, which refers to things that pertain to a priest or the priesthood. A sacristy is a room where sacred objects are kept and where priests dress for services; a sacristan is a person in charge of the room and its contents. (Sexton, by way of the Anglo-French segrestein, is derived from the same Latin precursor as sacristan but refers more broadly to a church caretaker.) Sacrilege originally referred to stealing something sacred but later came to refer as well to any seriously irreverent act, although it is sometimes used to facetiously allude to something that merely mocks convention or tradition; the adjectival form is sacrilegious (which, despite looking and sounding similar to religious, is unrelated to that word). Sacrifice, from the Latin words sacra (â€Å"holy rites†) and facere (â€Å"perform†), originally meant just that but later referred to killing someone or something as an offering to a deity. In use as both a noun and a verb, it also applies in nonreligious contexts to destroying something or giving it up. In baseball, a sacrifice fly or hit occurs when a batter accidentally or deliberately hits the ball and is called or forced out but by doing so enables a teammate already on base to advance. To consecrate is to devote, or make holy; an act of doing so is consecration. To desecrate is to damage or destroy something sacred; desecration is such an act. To execrate, by contrast, is to curse, and the noun is execration. The adjective execrable originally meant â€Å"fit to be cursed,† but the modern sense is of something detestable or wretched. The rare term obsecration means â€Å"beseech† or â€Å"implore† (and is unrelated to the noun obsequy, meaning â€Å"funeral rites,† and the adjective obsequious, which means â€Å"overly compliant†). The anatomical term sacrum and its adjectival form sacral, both referring to the bone at the base of the spine, originate from the Latin term os sacrum (â€Å"sacred bone†). Competing theories for the significance of the term are that the part of the body in which it is located was used in sacrifices and that because the Greek term from which os sacrum is derived is hieron osteon, and hieron also means â€Å"strong,† the meaning is â€Å"strong bone.† (In anthropology, the adjectival form means â€Å"pertaining to religious rites.†) Want to improve your English in five minutes a day? Get a subscription and start receiving our writing tips and exercises daily! Keep learning! Browse the Vocabulary category, check our popular posts, or choose a related post below:Compared "to" or Compared "with"?Does "Mr" Take a Period?30 Words Invented by Shakespeare

How to Supercharge Your Task Workflows With CoSchedule [DEMO]

How to Supercharge Your Task Workflows With [DEMO] You may have noticed that there are some changes to how tasks function inside your calendar. Were working hard to make sure were giving you all the control you need to have a successful workflow. Get familiar with all new changes and learn more about what is coming in the near future to help make your workflow simpler AND smoother inside of . How To Supercharge Your Task Workflows With The new task refresh now allows you to: Easily assign + schedule tasks with a single click (no more drop downs and triple clicks) Every task now has an added section for  more details  (so you can give your team the  context  they need to get the job done right). Prioritizing tasks (based on what matters to you) is now a thing (i.e. we won’t force you to prioritize by date). Take action  on tasks in your NEW task dashboard. Reorder and prioritize your tasks based on your workflow. You can now use the task dashboard for BOTH your personal + team to-do lists. Task Approvals (available on Team Pro plans and higher) is NOW a part of your workflow! Which means you can assign folks to review tasks, make decisions faster, and keep track of everything directly in .

Bacteria Essay Example | Topics and Well Written Essays - 500 words

Bacteria - Essay Example They help the bacteria to move away from the chemicals that can harm them. They play a great role in increasing bacteria pathogenicity because they enable them to move to the targeted locations and to survive. For any infection to occur, the pathogenic bacteria have contacted the target tissues. All organism whether plants or animal deal with flagellated bacteria. The main locations of most flagellated bacteria are the mucosal areas. Pathogenic bacteria have flagella that help them in attacking and colonizing the mucosa. The flagella attack the mucosa through the production of the virulence and adhesion factors (Wassenaar, 2009). Flagella increase pathogenicity through motility. The glycocalyx and mucus obstruct the pathogens. As a result, the pathogens have to counterbalance the upward movement of mucus in the bronchial epithelia and the intestines through motility in order to achieve colonization. Chemotaxis and motility enables the bacteria to aim the mucosal tissues. For instance, the motility of the bacteria like helicobacter pylori and the pseudomonas aeruginosa are responsible for the stomach and the lung infections. Additionally, the motility of the Vibrio cholerae enhances the infection of the intestinal mucosa. The infection of the rabbit appendix by the S. enterica also relies on their motility. Consequently, flagella plays a great role in enhancing pathogenicity since motility makes it easier for pathogens to interact with the hosts (Winn & Koneman, 2006). The structure also contributes to the increase in pathogenity though adhesion. Flagella enable bacteria to occupy a certain niche by acting as adhesin. For instance, the flagella of the Clostridium difficile stick to cecal mucus in mice through adhesion. Cystic fibrosis also occurs when the bacteria called the P. aeruginosa sticks at the airway lumen through adhesion. The bacteria cause infection when the flagella bind it to the mucin Muc 1 which is found in the airway mucus. In addition, the

Critique of a play to be watched Essay Example | Topics and Well Written Essays - 1000 words

Critique of a play to be watched - Essay Example In this version a variety of critical interpretations are advanced, with the interpretation most centrally being that Greek theatrical productions remain important aspects of the literary and cultural landscape not through being reimagined and reinterpreted but through the preservation of their core structural dimensions. In viewing Peter Hall’s production of the Eumenides one of the first aspects one notices is it preservation of traditional Greek structural dimensions. In the opening scene the speaker is masked (indeed, this is thematic throughout all the characters) indicative of a traditional Greek production. In these regards, Hall himself stated that, â€Å"Greek plays are impossible without the mask... its very mystery solved not only the problem of expressing unbearable feeling, but also how to make the unending laments of the chorus understandable to a modern audience". In these regards, the mask clouds the identity of the characters such that audiences throughout hu manity can cast their own insights and emotions onto the characters. In addition to these authentic elements, the play includes an orchestra that accompanies the production much like one would imagine the Greek stage of antiquity. It’s indicative of Hall’s intentions in the production of keeping the play true to authentic form as the music does not function in the background as is the case with film, television, or indeed a great many stage productions, but is intermingled with the stage action seamlessly. This demonstrates Hall’s vision as the viewer shares the same presence as would a viewer listening to the orchestra during a performance of the Eumenides in antiquity. This element also demonstrates the everlasting nature of Hall’s perspective when one considers that in great part this structural format – the melding of music and on-stage narrative – has persisted even into the mainstream contemporary social environment in terms of the mus ic video; all the more remarkable considering that this production occurred the same year as the emergence of MTV. The stage dimensions of this opening scene are also indicative of what one envisions the Greek stage place to be as, with the speaker subtly cognizant of the expansive nature of the audience. The physical dimensions of the stage space are also directly reminiscent of the ancient Greek stage with round stage platform with a backdrop outlining the screen. If there is any room to critique Hall’s production it would be in his firm reliance on this element of the Greek stage, but as the play advances one witnesses the implementation of modern methods of shot selection and editing that are melded into this otherwise authentic production. In these regards, Hall’s version of the Eumenides is not as entirely authentic in the classic Greek sense as he would have the audience believe, yet is perhaps more powerful for it, as his subtle re-workings emerge in aspects th at open the play to broader contextual meaning and purpose. In great part the screen space is outlined in black and white. While it is a filmed stage production and one can argue that this is simply an aspect of its reproduction onto the screen space, it nevertheless takes on aesthetic meaning in the context of analysis. Without delving too far into literary critique the black and white simply functions as a means of bringing out the color that has possible symbolic implications; however this critique does not delve into these literary elements but rather considers how director Hall

Ebay, A Company Analysis Essay Example for Free

Ebay, A Company Analysis Essay In August 2 ,1990, after Saddam Hussein’s military forces invaded and occupied Kuwait , there was large Iraqi military build up close the Saudi Arabia’s border. President Sr Bush perceived that Iraqi’s aggression and military build up was a serious threat not only to the security and independence of Saudi Arabia but also vital to US national interest in the Persian Gulf region. The main intention of Saddam Hussein was to control half of the world’s supply of Petroleum from Gulf region . Sr Bush initiated â€Å" Operation Desert Shield â€Å" and dispatched US military to Saudi Arabia to defend that country against a possible Iraqi attack. President Bush took bold decision and dispatched US troops to Saudi Arabia even without obtaining prior approval from US Congress. Later when reporting to Congress and Nation, Bush informed that he has acted in deference to Saudi Arabia’s specific request for American assistance in bolstering Saudi defenses and deterring possible Iraqi attack. To free the Kuwait from Iraqi occupation , President Bush ( Sr) rallied the support of United Nations by getting the U.N Security Council approval on November ,29,1990 to pass U.N. Resolution No 678 which authorized U.N members to use â€Å" all necessary means† to coerce Iraqi invaders from Kuwait , and to take military action if Iraq failed to withdraw from Kuwait by January 15,1991. OPERATION DESERT STORM: On January ,12,1991 , President Bush succeeded in getting Congress approval for the President use of â€Å" all necessary means â€Å" to carry out the UN Resolution 678. Now the President Bush had all the authority and support to persuade Iraq to withdraw from Kuwait. On January16, after the Iraqi Government failed to withdraw its military forces from Kuwait by the deadline ,President ordered â€Å" Operation Desert Storm â€Å" and Iraqi forces were defeated and Kuwait was liberated. After Iraqi Government agreed to observe and comply with all U.N.Resolution , a ceasefire was ordered .Operation Desert Storm helped to destroy greater part of Iraq’s military machinery and Iraq’s claim to Kuwait. During June 1993, President Clinton ordered U.S. air strikes at Iraqi intelligence service headquarters at Iraq which had instigated and fostered a conspiracy to assassinate former U.S.President George Bush during his to Kuwait during April 14-16,1993. After the Persian Gulf War in 1991, the USA continued to engage economic as well as military conflict with Iraq. The main aim of the USA was to put an end to Saddam Hussein’s military regime in Iraq and to prevent Iraq becoming threat to international peace and U.S National interest in Middle East and to deny Saddam Hussein the opportunity to utilize Iraqi military to extinguish his political opponents among the Kurdish inhabitants of northern Iraq and among the Shi’ite Muslim marsh Arabs of Southern Iraq. The other main aim of US is to compel the Iraqi Government to honor its International obligations, including those relating to (1) The ban on the further development, productions and stockpiling of nuclear, biological, chemical and other weapons of mass destructions. (2) To call for the destruction of existing stockpiles of weapons of mass destruction. (3)Recognition of and respect for the sovereignty, territorial integrity, and political independence of Kuwait, (4) Compliance with the terms of the ceasefire agreement ending the Persian Gulf War. The main objective of the continuing military presence and activity of the USA and its allies in the Middle East –the Southwest Asia / Northeast Africa / Persian Gulf region is to prevent the Iraq regime and military forces from jeopardizing international peace and US National interest in the region. The other main aim was to prevent Iraq from threatening the security and independence of neighboring countries such as Kuwait and Saudi Arabia and from endangering US access and that of the other industrialized nations to the oil of the Middle East, the region which has over 70% of the Globe’s known petroleum reserves. During early October , 1994, US decided to drawdown its troops in the middle east in a phased manner , Saddam Hussein ordered the movement of his troops towards southward and headed in the direction of Kuwait. As a result, there was a significant Iraqi military build up along the Kuwait border. Saddam Hussein action clearly demonstrated his capacity to threaten neighboring countries and imperil the industrialized West’s access to Middle Eastern petroleum. Saddam Hussein action also revealed about lack of trustworthiness and his determination to violate the terms of the ceasefire agreement ending the Persian Gulf War. Again, UN Security Council had passed a resolution on October, 15, 1994 condemning the Iraq Government for the deployment of troops along the Kuwait Border. Bill Clinton, who was then the President of USA, deployed US Reinforcements on the Kuwait border to Iraq to counter the Hussein’s troops. Because of the strong and determined US response, Saddam Hussein backed down and withdrew all the troops from Kuwait border. Because of the defused environment, US also ordered the withdrawal of its troops from Kuwait. OPERATION DESERT STRIKE. In early 1996, Saddam Hussein began to initiate military actions which demonstrated that his predisposition toward making mischief in the Middle East had not really abated. The Iraqi despot dispatched his military forces into the Kurdish region of Iraq, seeking to regain political control over Iraqi territory .Saddam Hussein military invaded the region of north of the 36th parallel ,captured Irbil and pursued and attacked Kurdish refugees . Bill Clinton responded to Iraqi aggression by initiating Operation Desert Strike. However Operation Desert Strike was not as vigorous as it might have been because US response was to take action affecting Iraqi military positions and matters far from the battlefield in Northern Iraq. In short , US abandoned the Kurds and failed to live up to the obligation to protect and defend against Iraqi aggression over the region north of the 36th parallel , where thousands of members of groups opposed to Hussein’s rein were operating and functioning under the guidance of the US Central Intelligence Agency. The reason for the not taking stringent action during Iraq’s aggression against Kurds in 1996 by Clinton was mainly due to forth coming Federal elections which due during November, 1996. US ELECTION -1996 President Clinton however managed to keep the Iraq issue out of the 1996 elections to enhance his reelection chances. However, Saddam took it as US weakness and started to continue his endeavor to circumvent, erode the strength of USA. Saddam soon began a series of challenges to the system of UN Sanctions and inspection imposed on his regime to prevent if from developing, producing and stock piling weapons of mass destruction .Saddam’s continuous resistance to the UN WMD Program and its implementation came to a peak in January, 1998 when he expelled the US members of UNSCOM, the UN Weapons Inspection team. OPERATION DESERT FOX: From 1997 onwards, Saddam tried to obstruct the UN weapons inspection program in Iraq. He frequently protracted military confrontation with the USA and its allies. At one stage, he expelled the most of the US members of the weapons inspection team and because of this action, UN Security Council threatened to reinstate economic sanction against Iraq and Saddam never took serious of the warning issued by UN Security Council. In protest, the United Nations recalled the other inspection team members. The non cooperation from Saddam resulted in American –British military build –up in the Persian Gulf. This had effect of attitude of Saddam and it induced him to back down short while and he readmitted the weapons inspectors, including those from the USA. In November, 1997, Iraqi regime gave notice that it would not permit the U.N inspectors to enter and inspect sites at designated â€Å"palaces and designated residences â€Å" ECONOMIC SANCTION: In January, 1998, Saddam Hussein again expelled the U.S. members of the U.N weapons inspection team. The UN again protested by withdrawing the other inspectors and due to this a standoff continued and tensions were heightened. The UN Security Council imposed economic sanctions on Iraq. Again, a US military build up in the Persian Gulf commenced. In February, 1998, U.N Secretary General –General Kofi Annan negotiated an agreement whereby the Iraqi regime allowed readmission of U.N inspectors and resumption of the weapons inspection program. In return for this concession, the Iraqi government was given assurance that the Security Council would consider lifting the economic sanctions. The UN Weapons inspectors team did not receive full support from Iraqi regime during this period as Iraq claimed that the Security Council had shown no signs of taking steps for the removal of sanctions imposed .On October ,1998 Saddam again terminated the work of the UN Inspection team at Iraq. This has resulted again in building up of military presence by American –British in the Persian Gulf. On November 5, 1998, United Nations recalled UN Inspection team assigned to Iraq. Again Saddam yielded and allowed the UN inspection team in Iraq. But this was short lived .Again on December .1998, the UN team once again left Iraq.UN report dated 15th December .1998 charged the Iraqi Government for non cooperation and denial of access to records and inspection sites and through clandestine movement of equipment and records from site to site. OPERATION DESERT FOX : Based on the UN report. President Clinton decided to take military action against Iraq. The operation was named as Operation Desert Fox, a massive campaign of air strikes against key military and security targets in Iraq .Several targets were attacked in this operation including head quarters of Saddam Baath Party, barracks of the sad dam’s elite security guards, republic guard barracks and his daughter’s palace at Tikirt. The main goals of the Operation Desert Fox were (1) to degrade Saddam ability to make and use of weapons of mass destruction .(2) to diminish Saddam ability to wage war against his neighbors and (3) to demonstrate the consequences of flouting International obligations. President Clinton terminated Operation Desert Fox after three days as it had inflicted significant damage on Saddam WMD programs and his military and security infrastructure. and Iraq’s missile programme had been set back by at least 12 months and its military might had been substantially damaged. President Clinton ordered at the end of December ,1998 to draw down the U.S. forces in the Persian Gulf .But it is to be noted Operation Desert Box though successful but could not compel the Iraqi regime to accept and cooperate with the U.N.Weapons inspection program. GAME OF CHICKEN: This encouraged Saddam Hussein to play the dangerous â€Å" game of Chicken â€Å" with USA and its allies. Saddam Hussein continued to play hide and seek game with U.S.A , its Allies and with UN by defying the west and jeopardize its interests in the Middle East. He yielded temporarily when threatened with or subjected to western military attack. He reneged on the International commitments which he made in order to avoid or end a western military assault against his political regime and military / security forces. After the end of the operation Desert Fox , the U.S.A and its allies have engaged in a low level war with Iraq. The main aim of US to give protection to the Kurdish and Shi’ite minorities in Iraq from suppression and genocide from Saddam. The other aim is to replace Saddam region by another leader or group of leaders favorably disposed to US. In waging war with the Iraq , President Clinton has been acting in compliance with the reporting requirements of section 4 of the War powers Act of U.S.A. The President has been periodically reporting to Congress on the Status of U.S hostilities with the Iraqi regime and on other matters relating to the hostilities. Bill Clinton pursued a policy of belligerence towards Iraq , imposing crippling economic sanctions , undertaking the most sustained bombing campaign after Vietnam war and making â€Å" regime change† in Iraq as official US Policy. US POLICIES UNDER BUSH REGIME: A secret blue print for US global domination reveals that President Bush and his cabinet were planning a premeditated attach on Iraq to secure â€Å" regime change â€Å" even before he took power in January 2001. A plan called â€Å"Global Pax Americana â€Å"was drawn mainly to take control of the Persian Gulf region sans Saddam Hussein region while civil government was reestablished. It is to be noted that war was initiated on the main ground that Iraq was non cooperative in allowing inspection of weapons of mass destruction. However, in the aftermath of war, it became apparent that Saddam had no such weapons programme. Many Americans including prominent members of the Congress, claim Bush and his administration lied or misled the country based on doctored intelligence reports. The Bush Administration also linked the invasion of Iraq to the war on Terrorism, claiming that Hussein was giving safe heaven to and supporting terrorist groups. There were also accusation that Saddam was indirectly supported the September 11, 2001 attacks on America. It is to be noted that although the Bush administration strongly suggested ties at some level between Hussein and Al-Qaeda, it did not accuse Saddam of complicity in the specific events of 9/11 events. POST INVASION OF IRAQ: Military occupation was established and run by the Coalition Provisional Authority (CPA) Which later appointed and granted limited powers to an Iraq interim Governing Council. Coalition and allied Iraqi forces have been fighting a stronger –than –expected militant Iraqi insurgency and hence ,the reconstruction of Iraq has been slow . In mid -2004, the end of the occupation was brought about and a new sovereign and independent Interim Government of Iraq assumed the full responsibility and authority of the State. The CPA and the Governing Council were disbanded on June 28, 2004 and a new transitional constitution came into effect. Sovereignty was transferred to a Governing Council Iraqi interim Government led by Iyad Allawi as Iraq’s first post-Saddam Prime Minister. But this Government can make laws only with the approval of CPA. The Iraqi interim Government was replaced as a result of elections which took place in January, 2005. A period of negotiations by the elected Iraqi National Assembly was followed which culminated on April 6,2005 with the selection of the leaders who currently head Iraq among them Prime Minister Ibrahim al –Jaafari and President Jalal Talabani. The multinational forces still exercise considerable power in the Country and with the New Iraqi Army, conduct military operations against the Iraqi insurgency .The role of Iraqi government forces in providing security is increasing. CONTINUING INSURGENCY: Even though, the Ba’ath Party organization was disintegrated, elements of the Secret police and Saddam army began forming guerilla units and focused attacks around Mosul, Tikrit, Fallujah .These elements who called themselves freedom fighters began using ambush tactics, suicide bombings and improvised explosive devices, targeting coalition forces and check points. Suicide bombers believed to be mainly disheartened Iraqi Sunnis, Syrians and Saudis tore through Iraq. Their targets were often Shia gatherings or civilian concentrations mainly of Shias, OPERATION METADOR: During early May, 2005, the U.S launched Operation Matador, an .assault in the ungoverned region of western Iraq. Its goal was the closing of suspected insurgent supply routes of volunteers and material from Syria .The US allies succeeded in recapturing the whole area and even fighting the insurgents all the way to the Syrian border , where they were blocked . PARTICIPATING NATIONS IN THE MULTI NATIONAL ARMY IN IRAQ: As of September, 2005, there were 26 countries with military forces stationed in Iraq. These were Albania, Armenia, Australia , Azerbaijan, Bosnia and Herzegovina, Bulgaria ,Czech Republic , Denmark ,El Salvador , Estonia , Georgia , Italy, Japan, Kazakhstan, South Korea, Latvia, Lithuania , Macedonia ,Mongolia , Netherlands ,Norway, Poland ,Romania, Slovakia, South Korea, United Kingdom , United States, Fiji and Ukraine. Poland, the Netherlands, Norway, Bulgaria and Ukraine have announced plans to withdraw. CONCLUSION: The Kerry campaign in Presidential election against George Bush charged that US is acting as neo-colonial power and claimed that US bungled the war due to incompetence , mismanagement and arrogance .Designed to advance US commercial and corporate interest abroad , military force was often used to break open markets that resisted diplomatic and economic pressures. â€Å" The Carter Doctrine† as it become known , made it clear the United States would use military power in the Gulf to secure and maintain the oil resources needed to turn of the wheels of the Empire. This policy explains the US sale of heavy weaponry to Saddam Hussein in the early 1980’s when war broke out between Iraq and Iran. US took many efforts to normalize relationship with Iraq then .Despite Saddam’s use of Chemical against Iran and Kurdish population in northern Iraq, the United States continued to back Iraq .Emboldened by these signs of support for his regime, Saddam invaded Kuwait in 1990.The first Bush administration however quickly came to view the invasion as a threat to US supremacy in the region and launched the first Gulf War. Sanctions were imposed by the UN at the behest of US in order to secure US control over Iraq’s Oil. The United States did not care about the â€Å"fact† that the sanctions have apparently killed hundreds of thousands of Iraqi’s by withholding necessary food supplies and medical supplies. Madeline Albright ,the US ambassador to UN ,when asked that more than 500,000 children had died because of a lack of adequate nutrition and medical care, replied â€Å" I think this is a very hard choice ,but the price-we think-the price. The American’s gross ignorance of conditions in Iraq was shown by their miscalculation in relation to the Shiites in the South. They thought that the latter would rise up against Saddam Hussein and welcome the invaders with open arms. But none of this happened Napoleon knew a lot about bayonets and found many uses for them, but there is one thing they can not be used for , as he pointed out: You can not sit on bayonets. The Americans and British do not have a real base of support in Iraq. A long term guerrilla war waged with low-tech methods like sniping, ambushes and suicide bombings can have a devastating effect over a long period if it has the backing of the people –and it will . Though the US is a super power, it is to be remembered that it was defeated by barefoot army in Vietnam. The Great Britain was once the land of rising sun has to vacate their colonies in all most all countries due to upsurge of the subjects of that nation. After Iraq , US is now concentrating how to destabilize Syria on the pretext of extending military aid to Baghdad and harboring escaping Ba’athist leaders ,but also of possessing weapons of mass destructions. Again US is also try to destabilize the Iran by accusing that it is under the way to add nuclear arsenals which is going to be great threat to world peace. The number of causalities in the Iraq’s war is alarming .US alone lost 2105 innocent Americans (soldiers) and Allies lost 201 and innocent Iraqis killed was around 30,420 . Who is going to be father or brother or care taker of the innocent family which lost their life in the war . To prove its mightiness, innocent lives have been lost and do the US or its allies are going to answer the cries and hues of foresaid the families who have lost their dear and near for the nation. Let alone history has to tell us what is Iraq’s fate and political independence in the near future. BIBLIOGRAPHY: 1.Public Opinion and American Foreign Policy- by Ole R.Holsti. 2.The Dynamics of Coercion – American Foreign Policy and the limits of the Military Might-by Daniel Byman , Matthew C.Waxman. 3.The Iraq war and its consequences :Thoughts of Nobel Peace Laureates and Eminent scholars.- edited by Irwin Abrams, Wang -Gung –Wu. 4. Wars on Terrorism and Iraq :by Mary Robinson. 5.Today ,Iraq – Tomorrow –The World ? –by Gill Hinshaw

With close reference to Before you were mine Mother..any distance and E

With close reference to Before you were mine Mother..any distance and On my first Sonne explain how imagery, structure and language are used to convey these relationships. Relationships between Parents and Children are described in several poems in the Anthology. With close reference to 'Before you were mine' 'Mother..any distance' and 'On my first Sonne' explain how imagery, structure and language are used to convey these relationships. The three poems all contain different ideas on relationships between parents and children. In before you were mine, the author writes about how someone imagines their mother, and her life, before they were born. Mother..any distance tells of a son's changing relationship with his mother, and what has happened as he has grown older. On my first Sonne is elegiac, ittells a fathers story of his son's death, and the emotions which he has felt. The two poems, Before you were mine and Mother..any distance use imagery; On my first Sonne does not. Carol Ann Duffy uses imagery freely in Before you were mine describing the mother, 'The three of you bend from the waist, hoolding each other, or your knees, and shriek at the pavement.' The author gives a different image in each stanza, each containing her mother, as well as others, different in each paragraph. In the first stanza she includes her mother, her mother's friends, and boyfriends. In the second she goes on to describe the mothers red shoes, how they are now relics to her child. In the last stanza it is explained how, even when she was a child, she wanted her mother to be a friend, 'Even then I wanted the bold girl winking in Portobello, somewhere in Scotland, before I was born.' The poemMother..any distance uses i... ...lking to him son, it seems as though he assumes that the boy can read his words. He calls his son the child of his 'right hand' these ideas suggest the boy is of great worth and also that he would have been as his father, the writer's heir. An image which comes from the Bible. It reflects ancient cultures, how Jesus is shown as sitting at God's right hand. Before you were mine describes, in each stanza a little more of the image of the mother, each stanza is different, and this is effective, as each has it's own little story, and image. The author also reminds you in each paragraph, that the mothers child is not yet born, and it is only their imagination. The poem flows well, and she uses the title as the last phrase of the poem, 'Where you sparlkle and waltz and laugh before you were mine' - this is a very effective ending, and completes the poem well.

Culture Jamming

Since the 1980s, large corporations released their success lies in generating brands, rather than manufacturing products. Large corporations use global markets to move manufacturing from rich countries to poor countries, where labour is low and there are no regulations. Large corporations use globalization to build their own brands, but failed to release that globalisation can be used to harm the brand. A brand is away of life, an attitude, set of values, and ideas. Corporations use branding as marketing strategy to sell products and services. The Nike brand is one of the most successful brands in the world, and it depicts the power of large corporations. Some of the practices done by Nike encouraged people to launch anti-Nike campaign: working condition, using child labour, and moving manufacturing to low wage countries. Culture jamming is the practice of using the media to alter the meaning of one message into another. The aim of culture jamming is to uncover the deeper truth behind the techniques that are used by corporations to dominate people’s way of life. Many jammers believe that corporations’ dominance of the media has devalued the right to free speech. Rodriguse de Gerada argues that the ability of corporations to dominate the media has allowed corporations to occupy all public spaces and spread their messages. De Gerada argues that culture jamming is the only way people can use to counter these messages. Culture jamming techniques and practices can be understood within three aspects: semiotic terrorism; branding; and recuperation. Semiotic terrorism refers to individual culture jamming such as pictures on billboards. Branding refers to the ability to attack a brand in order to undermine corporations’ influence in the public sphere. Recuperation is the ability of corporations to utilize culture jamming practices for their benefits. From the mid 1980s, a war â€Å"brand war† emerged between large corporations and culture jammers. Large corporations see brands as key to their success; in contrast, culture jammers see brands as a symbol of subjection. Naomi Klein described the brand war as a war about the loss of public space, corporate censorship, and unethical labour practices. One of the best examples that depicts the brand war is the anti Nike campaign, that has been running since the 1990s. Activists campaigned against different issues such as using child labour, work conditions in overseas factories, investment in inner cities, and low wages. At the beginning of the campaign, activists started to demonstrate outside shops that sell Nike’s products in the USA. The campaign succeeded in persuading local and international media to send correspondents to investigate the issues raised. In 1997, some activists released that the only way to undermine Nike’s influence is by attacking the source of Nike’s brand power. They found that Nike’s image is made in inner cities and intertwined with black American heroes such as Michael Jordan, Michael Jackson, and Tiger Woods. The activists decided to engage black American and Latino; who live in inner cities, and made connection between what happens in overseas factories and conditions at home. Also, activists started to convince kids that Nike’s products are not worth buying, and Nike causes poverty in inner cities. As a result of the campaign, in 1998 Nike was forced to withdraw its offer to build swoosh gymnasium in Ottawa city: after the issues of child lab our was raised. In the same year, Nike accepted to improve working conditions in Indonesian factories, allow independent monitors to visit overseas factories, and not to hire children. In September 1998, the San Francisco human right group global demanded Nike to increase the wages of Indonesian workers. After three weeks, Nike increased the wages by twenty five percent. However, some argue that the increase is due to the devalue of local currency. In addition to that, the campaign succeeded in forcing Nike to allow health and safety monitors to inspect working condition in Vietnamese factories. However, there is a limit to what culture hammers can achieve. In 2000, a series of billboard advertisement appeared in Australia for a new football boot made by Nike. What Nike did is to cut the work of culture hammers by jamming it’s own advert through the use of slogans that read â€Å"I am not/A target market/ I am an athlete†. In the same year, Nike launched anti Nike web site. Kate Coyer argues that the jamming of adverts by Nike shows there is no anti commercial gesture which cannot be commercialized. Also, Coyer argues that advertising agencies see anti corporate activities no more than a street trend, and there always be an ad that will persuade even sincere consumers. According to Tim Jordan, protesting against working conditions and the use of child labour in overseas factories have limited effect on corporations: corporations like Nike have the ability to uitilise culture jamming techniques, which undermine the work of culture jammers. There is no arena of life that corporations do not touch, therefore, culture jamming should be abandoned. Corporations may be the real author of culture jamming work. Therefore, Jordan argues activists should protest against bombarding people with imageries, instead of raising emotional feelings. Despite the limitation of culture jamming, the anti Nike campaign has shown that activists can force corporations to re-consider some of their practices. For example, the anti Nike campaign has succeeded in highlighting some issues and forced Nike to consider its practices. First issue, the use of child labour has damaged the reputation of Nike. As a result, some schools in the USA refused to accept donations from Nike. Second issue, the working conditions and low wages in overseas factories. The persistent campaign has forced Nike to improve working condition, increase wages, allow independent monitors, and appoint vice president for corporate responsibilities. The campaign has generated bad publicity for Nike; as a result, Nike lost some of its supporters in inner cities. In addition to that, Nike’s competitors like Reebok used the scandal to gain some of Nike’s market share. The success of the anti Nike campaign in highlighting some issues; clearly, cannot be used to study the impact of the brand war on Nike’s power. Naomi Klein argues that culture jamming will not change people’s behavior: public space is safe for commercial advertising and commercial messages are unable to awake us. In addition to that, most of the literature did not address how many people are welling to adopt culture jamming argument, if they are offered alternative. In brief, culture jamming techniques do have an impact upon corporations such as reputation, but it is difficult to measure the impact on other areas.

Informative Speech: Fire Safety Imagine waking up in the middle of the night

Informative Speech: Fire Safety Imagine waking up in the middle of the night to the sound of a smoke alarm. What is the first thought that goes through your mind? Every year thousands of people die from House fires. I’m here to give you some statistics and some helpful solutions that may save your life. By the end of my speech I hope you will have a better understanding of Fire Safety and things you can do to prevent one in your home. 1. In 2011 Fire Departments responded to 370,000 House fires (NFPA.Org) Of those 370k Fires A. 2590 People died (Not including FF’s) B. 12,910 People were injured C. 7. 2 billion dollars in direct damage D. On Average 7 people died everyday in the U. S E. Nov-March Fires more likely to occur F. 40 percent of house fires occur in homes with no working smoke alarms. 2. Leading cause’s of House fires A. Cooking 5-8 pm B. Heating equipment- Elderly population C. Arson D. Males account for almost double the total cost in damage and fire injuries over women at 4. 8 billion. E.Main two groups of people that are at most risk for causing and being injured by fires. 3. Children A. Children 4 & under a. Children are curious about fire b. Children account for 35k fires per year c. 8k are in homes. B. How to educate Children a. Teach Children that fire is a tool and not a toy b. Teach them not to hide during a fire c. Teach them to go downstairs and not higher (Heat and smoke travel up) d. Teach them Stop Drop and Roll e. Crawl low in smoke f. Teach them how to sleep with the door closed to their bedroom. 4. ElderlyA. Will account for 21 pct of population by 2050. B. Elderly Most prone to Fire. a. Accounting for 25% of all fire related deaths. b. More likely to misuse electrical appliances (Portable heaters, heating blankets) c. More prone to household accidents involving cooking fires, electrical fires and smoking d. Dementia and Alzheimer’s (forgetting to turn of stove or iron) e. 10 pct of elderly are living in p overty, causing them to use candles, space heaters, or even the oven as a heat or light source increasing fire hazards in the home.

Brave New World Parallels to Reality Essays

Brave New World Parallels to Reality Essays Brave New World Parallels to Reality Essay Brave New World Parallels to Reality Essay Essay Topic: Brave New World Assignment Consider an aspect of our society that parallels with a theme of the text (eg. Formal education, marriage, parenting, uses of technology). Take the aspect and redesign it as apart of your own ‘brave new world’. Explain how you would change this part of society to make it the way you believe it should be. Response In Huxley’s Brave New World’ you are born into a class/caste (Alpha, Bata, Gamma, Delta or Epsilon) without a say in the matter. The class you are put in decides how the rest of your life is going to be led and how you are conditioned to live it. Weather you are an Alpha or an Epsilon, before you are even born you are placed into a class in society that dictates the rest of your life. In reality we have a similar concept. We are born into classes without a say, whether it is wealthy, middle classed or poor. This too also has some say in how you are going to lead your life. If you’re rich you’re going to have many more opportunities to set your life up as to you being poor. The classes of society today are also conditioned in some way. If you are poor you don’t have the same opportunities as other members of society so when an opportunity of some sort does come along that normally wouldn’t, you appreciate it and work hard. As to someone who is born rich, they’ve been conditioned to expect the best of everything and not work hard for the things in their life and can often be seen as ‘spoiled’. In another Brave New World it would be ideal if everyone was born equal but this simply cannot be the case, as problems would arise. Instead, it would be ideal if every working person started on an equal minimum wage, no matter the career/occupation field. The government with the rising price markets would increase this minimum wage, which is what it fails to do so now. This minimum wage would be more then enough to keep you on your feet and more then capable of looking after yourself and your family in a

Why They Play Pranks on Dec. 28 in Spain, Latin America

Why They Play Pranks on Dec. 28 in Spain, Latin America If you should be in a Spanish-speaking country some April 1 and play a joke on your friends and follow that up with a shout of  ¡Tontos de abril! chances are youll get nothing but blank stares as a reaction. The minor holiday of April Fools Day, perennially popular in the United States, is little known in Spain and Spanish-speaking Latin America, but there is a rough equivalent, el Dà ­a de los Santos Inocentes (Day of the Holy Innocents), observed on Dec. 28. The Day of the Holy Innocents also known sometimes in English as the Feast of the Holy Innocents or as Childermas. How Dec. 28 Is Celebrated The day is observed  throughout the Spanish-speaking world  in much the same way as April Fools Day. But when the prankster is ready to reveal the joke, the saying is  ¡Inocente, inocente! or Innocent one, innocent one! (See the lesson on making nouns out of adjectives for the grammar behind this.) It is also common on that day for newspapers and TV stations to print or broadcast news stories based in humor rather than fact. In its origins, the day is a sort of gallows humor. The Day of the Innocents observes the day when, according to the Gospel of Matthew in the Bible, King Herod ordered the baby boys under 2 years old in Bethlehem to be killed because he was afraid that the baby Jesus born there would become a rival. As it turned out, though, the baby Jesus had been taken away to Egypt by Mary and Joseph. So the joke was on Herod, and thus followed the tradition of tricking friends on that day. (This is a sad story, but according to tradition the babies murdered in Jesus stead went to heaven as the first Christian martyrs.) Celebrating With a Food Fight One of worlds more unusual celebrations of any kind is used to mark Dec. 28 in Ibi, Alicante, Spain, not far from the middle of the Spanish Mediterranean Coast. In a tradition more than 200 years old, townspeople engage in a massive food fight of sorts- but its all in good fun and is used to raise money for charity. After a several decades in which the festivities were suspended for the Spanish Civil War and subsequent national events, they were revived in 1981 and have become a tourist draw and major event since then. The festivities are known as Els Enfarinats in Valencian, the local language closely tied to Catalan. In Spanish, its known as the fiesta of Los Enharinados, loosely translated as The Flour-Covered Ones. (Enharinar is the verb for coating something with flour, known as harina.) The festivities traditionally begin around 8 a.m. when participants in mock military attire stage a fake coup and take control of the town and enact all sorts of crazy ordinances in program called New Justice - Justà ­cia Nova in Catalan and Justicia Nueva in Spanish. Those who brake the pretend ordinances are fined, with the money going to worthy causes. Eventually, a massive fight ensues between the rulers and the opposition, a battle fought with flour, vegetables and other harmless projectiles. Festive dancing marks the end of the battle. Other Observances of Inocentes Several other regions have distinctive ways of observing the Day of the Holy Innocents. For example, various celebrations are widespread in Venezuela, where many of the celebrations mix European and indigenous traditions. In some areas, for example, festivities are held in which children dress as the elderly, the elderly dress as children, leaders dressed in tattered clothing, men dress as women and women as men and so on, and many wear colorful masks, headgear, and/or costumers. Names or some of these festivals include the festival of the locos and locaà ­nas (the crazy ones). Although Dec. 28 is not an officially observed holiday, some of the festivities can last the entire day. Another noteworthy celebration takes place in El Salvador, where the largest observance of the day takes place in Antiguo Cuscatln. Floats for a parade are adorned with pictures of children representing those in the Biblical story. A street fair is also held. Key Takeaways In most Spanish-speaking countries, Dec. 28 is observed as the Dà ­a de los Santos Inocentes, or the Day of the Holy Innocents, commemorating the Biblical story of King Herod killing babies in Bethlehem.The day is observed in some areas much like April Fools Day is observed in the United States.Colorful celebrations are held in some other areas to observe the day.

Marketing Heineken Case Study Example | Topics and Well Written Essays - 750 words

Marketing Heineken - Case Study Example The company focuses on continuous improvement of the environment in which it operates its business. When it expanded the business in different countries, it has made it sure that the business of the company should not hamper the environment factors of the nation. Thus it improved the effect of the business in the environment. Under this factor it tries to take the initiative to introduce the green brewer and green commerce. It means the company focuses on the fact that brewing should not affect the environment and it increases the employment levels of the country. It has empowered the people who work with the company by providing them a quality lifestyle and it has also improved the society and communities in which it operates through its various corporate social responsibilities. It has started to engage local people as the employees to increase the level of employment. This strategy has helped many people to find jobs and a way of living and has also reduced the unemployment level of the countries. Especially in developing countries like India, Africa and east Asia, brewing has improved the level of employment. It has also implemented some healthcare policy to take care of the health of its employees and their families. It has always tried to enhance the positive impact of beer in the society because in many developing countries Beer is seen as alcohol and is prohibited. But Heineken improved the positive impact of Beer in society through responsible consumption.

Financial Crisis in Asia Term Paper Example | Topics and Well Written Essays - 2250 words

Financial Crisis in Asia - Term Paper Example   South Korea had a very strong economy but a high level of debt which existed in the economy was given very little attention. The borrowed funds by the South Korean economy were invested very wisely in assets so it made perfect sense and reassured the economic stability, but when the funds were invested in assets it also gave rise to various risks pertaining to the same. The short debts touched alarmingly high levels in the South Korean economy, â€Å"In 1992 short term debt constituted about one-third of its total borrowing, but by 1996 short term debt had risen to two-thirds of its total of $158 billion of foreign debt. South Korean firms were operating at a high degree of leverage. The typical leverage ratio for South Korean firms was in the neighborhood of six to one and some South Korean firms had leverage ratios of 600 to one.† The crisis in South Korea was triggered by the collapse of Thai Baht (currency of Thailand) in 1997. The currency had devalued due to stemming of reserve outflows by the central bank in order to ensure growth for money supply in the crisis period. The strategies adopted by the South Korean economies always left them prone to many dangers, a classic example of the same follows: The Korean First Bank got itself in a vulnerable position because of the hefty amount of loan issued to Hanbo group, with in no time the Hanbo group went bankrupt and its inability to pay the loan back to the Korean first bank resulted in the bankruptcy of Korean Bank.  

Accounting fraud Research Paper Example | Topics and Well Written Essays - 1250 words

Accounting fraud - Research Paper Example This paper identifies research problem and purpose in a research paper, aligns the problem and purpose to identify strengths and weaknesses of qualitative research methods and case study design, and justifies selection of qualitative methods and the case study design over other research methods and designs. Overview of the research problem and purpose Fraud, a deception or misrepresentation that aims at deriving unauthorized gain, is a common phenomenon in organizations and has extensive effects on different stakeholders. Examples of fraud include employee embezzlement, vendor fraud, customer fraud, and management fraud including financial statement fraud (Albrecht et al, 2012). Prevention is the most economical approach to managing fraud but limited research has been conducted on the best technique for preventing fraud besides rule-based-strategies. Sufficient research has however been done on other control measures such as auditing. Lack of empirical findings on fraud prevention st rategies is therefore the research problem with focus on in-house data forensic and developing an understanding on the factors affecting in house data forensic is the research’s purpose. Alignment of the research problem, purpose The research problem and purpose can be explored through qualitative research methods and case study design. ... One of the characteristics of qualitative research is its flexibility that allows for adequate alternatives to exploration. Its methodology allows for development of designs, procedures, and data collection strategies within research processes, a property that maximizes data utility because suitable and adequate data is collected for research. The research method also focuses data interpretation and therefore relies on few variables for specific purpose. It is therefore able to overcome limitation of data on variables and develop meaning on a problem. Another feature of the qualitative approach, based on Academic Conferences, is its objective of a comprehensive and informed description of a subject. The aim of the study, being an understanding of in-house data forensic therefore identify this property’s significance because a complete definition of the forensic approach and description of its features and factors around it will inform of its potential challenges and optimal ap plication in fraud prevention. A qualitative researcher do not need much information prior to research and this not only identify ease of implementation but establishes a strength in research fields that have not been explored and therefore lack sufficient background information. The researcher is also able to approach the study from a neutral perspective because of lack of pre-emption (Academic Conferences, 2010). Flexibility is also strength of the method, also though it is also a characteristic feature. Selected research design can be reviewed at any stage of the research process to facilitate the objectives. Flexibility also allows the method to adjust to challenges that may emerge during a research process or dynamism

Role of Anti-MCV in Arthritis

Role of Anti-MCV in Arthritis Introduction Rheumatoid arthritis (RA) is characterized by joint inflammation resulting in severe deformity, thus, early management is crucial. At a time, rheumatoid factor (RF) was considered the gold standard for diagnosis, however, more specific and sensitive auto-antibodies have been reported. Antibodies against citrullinated peptides, the peptides modified by the conversion of arginine to citrulline, have then been regarded as specific serological markers for RA (Klareskog et al., 2008; Engelmann et al., 2008). Citrullination is a process of protein unfolding, altering protein structure resulting in aberrant recognition in the immune system. They are thought to be triggered by genes that confer susceptibility to RA and by environmental agents (Klareskog et al., 2008). Anti-cyclic citrullinated peptide (anti-CCP) has been proposed as a good alternative to RF for diagnosis of RA owing to its higher specificity and sensitivity (Sauerland et al., 2005). However, debate exists regarding its specificity in hepatitis C virus (HCV) infection (Riccio et al., 2008; Liu et al., 2008). HCV infection is usually asymptomatic and may be detected incidentally; it induces immunological extrahepatic manifestations including arthralgia and arthritis which can mirror RA, and discrimination would be difficult without observing the erosions (Palazzi et al., 2008). In addition to anti-CCP, anti-mutated citrullinated vimentin (anti-MCV) has gained importance. Vimentin is a protein filament that is expressed by in the synovium. Modification of this protein occurs in macrophages experiencing apoptosis, thus, anti-vimentin antibodies may emerge if the apoptotic material is not adequately removed (Khalifa et al., 2013). Performance of anti-MCV antibodies has been studied mainly in connective tissue diseases (Mutlu et al., 2009; Wagner et al., 2009; Luime et al., 2010), however, no enough data exists regarding its role in discriminating RA from HCV associated arthritis. Research Question What is the role of anti-MCV in differentiating arthritis of rheumatoid origin from that associated with chronic HCV infection? Â  Rationale HCV related arthritis is one of the extrahepatic immunological manifestations of HCV infection and may resemble rheumatoid arthritis (RA). Thus, differentiating patients with HCV associated arthropathy from patients with RA represents diagnostic and therapeutic challenges. Hypothesis The potential role of anti-MCV in discriminating rheumatoid arthritis from HCV associated arthropathy will be assessed in this study. Aim of the Work The aim of this study is to investigate the diagnostic value of anti-MCV in differentiating rheumatoid arthritis (RA) from HCV associated arthropathy. Objectives To measure the level of anti-MCV in rheumatoid patients and chronic HCV patients. To assess the diagnostic performance of anti-MCV in differentiating arthritis of rheumatoid disease and chronic HCV infection. Subjects, Material, and Methods Ethics statement: All procedures will be conducted in accordance with the ethical principles expressed in the Declaration of Helsinki. Written informed consents will be obtained from all patients will be enrolled in the study. Administrative Design: Approval will be obtained from Zagazig University Institutional Review Board (IRB). Subjects: Inclusion criteria: The study will be conducted on 2 groups of patients recruited from Zagazig University Hospitals: Group I will include 30 patients with rheumatoid arthritis (RA) characterized according to the American College of Rheumatology (ACR) and European League Against Rheumatism (EULAR) new classification criteria for RA (Aletaha et al., 2010), and negative for anti-HCV antibodies. Group II will include 30 patients with chronic HCV-associated arthropathy positive for HCV antibody and RNA. Exclusion Criteria: Patients with any of the following criteria will be excluded: Positive for HBs-Ag Other connective tissue diseases Chronic infection/inflammation Malignancy Organ transplant Material and Methods: The laboratory section of this part of study will be carried out in the Medical Microbiology and Immunology Department, Faculty of Medicine, Zagazig University. Clinical division: Demographic data and disease history will be taken from all patients (age, sex, disease duration). Disease activity score (DAS 28) will be calculated for RA patients as per Preevo et al. (1995). Laboratory division: Five ml blood samples will be aseptically collected from both groups. Centrifugation will be done followed by storage at -20Â °C until analysis. All samples will be investigated for anti-MCV and anti-CCP using indirect enzyme linked immunosorbent technique (ELISA). All gathered data will be then statistically analyzed using the appropriate statistical tests.

Free College Essays - When Honor is Gone in Shakespeares Othello :: GCSE Coursework Shakespeare Othello

Othello: When Honor is Gone, What is Left?   This is the question we ask ourselves while reading Shakespeare’s Othello.   Throughout the play Iago’s mission is revealed as trying to strip Othello of all honor, and reduce him to his bestial state.   Iago sees Othello as a beat from the beginning of the play and is determined to expose him to everyone. In order for the world to see what Iago already views Othello as, Iago intends to persuade Othello to violate his code of honor; the honor which is the only thing that separates the beasts from the men. Ironically, as Iago tries to coax the beat out of Othello by making him violate his code of justice, we see that Othello’s bestiality was there all along. From the beginning of the play, Iago’s view of Othello as a beast is obvious. Iago repeatedly describe Othello in terms of animals.   When Iago tries to anger Brabantio when news of his daughter marrying the Moor erupts, Iago describe his new son-in-law in vulgar, bestial terms.   Iago says â€Å"Even now, now, very now, an old black ram... is tuping your white ewe.† (I.1 lines 89-90) He also states â€Å"you’ll have your daughter cover’d with a Barbary horse; .you’ll have your nephews neigh to you; you’ll have coursers for cousins and gennets for germans.† (I.1 lines 110-114)     Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   Iago truly thinks Othello a beast, as he even refers to Othello in animal terms when he is by himself.   In Iago’s soliloquy at the end of Act 1, Iago says that Othello â€Å"will as tenderly be led by th’nose; as asses are.† (I.3 lines 395-396) Everyone else sees Othello a man of justice   who is spoken of by the Duke as he says, â€Å"If virtue no delighted beauty lack, Your son-in-law is far more fair than black† (I.3 lines 330-331) Iago is determined to bring out the beast in Othello, as he sees it is more just for everyone to know Othello for what he truly s, a beast. â€Å"Make the Moor thank me, love me, and reward me; for making him egregiously an ass.† (II.2 lines 302-303) Just as everyone views Iago as â€Å"honest Iago† everyone holds Othello in high regards.   We see how wrong the characters can be as they do not see the true evil inside Iago, we are implored to think that Othello truly is evil as well.

Leadership Style of John F. Kennedy

What were the leadership styles of John F. Kennedy? Kennedy was born in May 29th 1917 in Massachusetts and was a son to Joseph Patrick Kennedy and his mother was Rose Fitzgerald. He was a university graduate from Harvard where he graduated in 1940.   In 1946 being a democrat he became the president of USA. He was widely traveled and a strongly advocated for civil rights and improved social welfare. It is at this time as a president of USA that his leadership qualities were witnessed and developed. He was much admired by people because he knew how to present himself to the public. His leadership style was greatly influential and has been admired by many up to date. For now I’ll limit my scope to look at his leadership styles.His first leadership style was taking responsibility. Taking responsibility involves accepting that you are solely accountable for all of your actions. Most people when they do mistakes point a finger of accusation to others. They do not want to acknowled ge their involvement. People develop a strategy that is referred to as escapism. According to (Naegele T D. 2005) John F. Kennedy, when things in a country go wrong, people blame the president but he said that there is nothing wrong with people saying that as the head of state is paid to lead the state therefore for that reason he should be held accountable. For example when the military operation to overthrow the government of Fidel Castro in 1960s failed, he accepted that United States failed to accomplish its mission without blaming the war strategists, his advisors and the government that was before him. He said, â€Å"victory has a hundred fathers but defeat is an orphan.† He was simply referring to those who never accept their wrongs.Learning from mistakes as well as from failures was another tactic he used. This implies that you should revisit the history to know where others have erred or where yourself have gone wrong so that you can rectify your mistakes. This leade rship style was well portrayed on 16th October 1962 when the U-2 air plans captured photo acts of Khrushchev, the soviet leader placing nuclear bombs in Cuba. This was an open threat to the U.S and it was able to read between the lines to know that all was not well. (Barnes J. A. 2007). Kennedy did not want to engage his country in another war after the Second World War though there was no way he could let them to do whatever they wanted. He took the necessary measures by taking his navy to block soviet’s further plans. It was clear what Soviet Union wanted though they claimed they had no malice aforethought. They accepted to with draw their war weapons from Cuba and even accepted to dismantle the remaining ones.He was well aware of the damage that was caused by USA when it dropped a bomb at Hiroshima and Nagasaki and therefore he did not want a repeat of the same. Thus, he capitalized on this situation to sign a pact to agree that they would never test nuclear weapons on the earth. He also acted first in installing a direct line from his white house to Kremlin to avoid future misconceptions like in this case. (Reeves T., 1997)Compassion Mr. John F. Kennedy was a very compassionate person. He was very concerned with the welfare of others. He strongly advocated for increase of the foreign aid to the third world countries. He also created a department of the Peace Corps. He was determined to assist the underdeveloped countries in as much as he could. His scheme of Peace Corps was geared towards promoting peace in the Latin America, Africa and Asia. This Peace Corps amounted to ten thousands. He asked his citizens not to be expecting good things always. He also urged them to be patriotic and that is why during his inauguration in 1961 he challenged people that â€Å" Ask not what your country can do for you but rather what you can do for your country†. He was pursuing his foreign policies just to build mutual trust among nations and to inculcate a c ulture of interdependency.Always be a team leader. Kennedy being the president of United States of America was like he was leading a team. He was able to bring people together to work as a team for their well being. He said that a leader should be able to bring people together and should be able to lead his people in the right direction for example he steered America clear of the racial injustices and lead his team in exploring the world. (Schlesinger A., Jr. 1998) Basically a team leader is somebody who guides, instructs and directs his people in the right direction. Many people admire a leader who lead by example and that is why john F. Kennedy became so popular in the whole world. He weighed all the decisions before they could be implemented. He always listened carefully to the needs of the citizens. A team leader must be a decisive person and that is how john Kennedy was. For example he led a meeting to discuss on the missiles in Cuba. He wanted to hear the views of his people b efore he could act. (Schlesinger A., Jr. 1998)Kennedy was articulate and spoke his mind openly. It takes a strong person to stand in front of the people to express your thoughts. This depends on the trust you build with your people if you do not have a good relationship with citizens then you cannot have the guts to stand in front of people to give your thoughts. If you are an effective leader then people will follow your footsteps. As Kennedy once said, â€Å"courage is not complacency†. He took it upon himself to argue for civil rights act in 1960 and was able to get seventy of the votes that were cast. He also tried to convince the congress to provide free health care to all those that were above 65 years old though his proposal was rejected. He never failed to say what was in his mind as he was aware that it was the only way he could express his thoughts to the people. Many people were influenced by his words and today he is severally quoted.He was challenging Americans n ot to just sit down and wish the status quo would remain but they should strain their every nerve to improve on what they have.To influence many people then you must learn to be a great communicator. People who speak fluently command a great following. Kennedy himself was not that good in speaking especially when he talked to the congress for the first time but later he improved on his communication skills and with time he was able to drop his regional accent, talking without pausing and also talking too fast. He did all this when he became the president of United States of America. He became the best orator ever who spoke with a lot of enthusiasm. His speech passed the intended message and created the impact he wanted for example when he was talking on the Vietnam War he said, â€Å"No other challenge is more deserving our effort and energy.Our security may be lost piece by piece, country by country†. Here he was condemning the communism that was spreading in Asia. He believ ed that if the South Vietnam were to become a communist state then countries such as Laos, Cambodia, Burma and others that were non-communists would follow soon. He strongly convinced Americans using this speech that America was ready to confront problems no matter what to support their allies and oppose their enemies in order for liberty and peace in the world would be realized. (Clark.D. 2005)This speech had profound effects on many because he knew how to play on worlds a young man became touched and decided to join the United States marines. This man said that he felt challenged by that speech by asking what the youth were doing for their country. He decided to join this department to show loyalty for his country.We can conclude this essay by saying that were it not for John Kennedy’s leadership skills he would not have gained popularity as he is today. He used various strategies to lead his people as the president of USA. He was decisive, confident and accountable for all his actions. He communicated fluently something that influenced Americans very much. He was a role model who led by an example, many people started behaving and dressing like him.Reference:Schlesinger A., Jr. 1998. John F Kennedy Revisited: A noted historian and Kennedy Administration insider refutes the revisionist version of JFK's legacy. http://www.cigaraficionado.com/Cigar/CA_Archives/CA_Show_Article/0,2322,4  Ã‚  Ã‚  Ã‚  Ã‚   00,0.html Clark.D. 2005. Leadership – Character and Traits http://www.nwlink.com/~donclark/leader/leadchr.html Schoenberg P. E., 2000. Kennedy on Leadership, http://www.presidentialexpert.com/leadership_john_f_kennedy.html Barnes J A. 2007. John F. Kennedy on Leadership: The Legacy and lessons of a president. New York Reeves T., 1997. A Question of Character: A Life of John F. Kennedy. Three RiverPress.Naegele T D. 2005.Ronald Reagan and John F. Kennedy: A  Question of character.http://www.naegele.com/documents/ReaganJFK.pdf.

Causes of the War of Jenkins Ear

Causes of the War of Jenkins' Ear Background: As part of the Treaty of Utrecht which ended the War of the Spanish Succession, Britain received a thirty-year trade agreement (an asiento) from Spain which permitted British merchants to trade up to 500 tons of goods per year in the Spanish colonies as well as sell an unlimited number of slaves. This asiento also provided inroads in Spanish America for British smugglers. Though the asiento was in effect, its operation was often hindered by military conflicts between the two nations which occurred in 1718-1720, 1726, and 1727-1729. In the wake of the Anglo-Spanish War (1727-1729), Britain granted Spain the right to stop British ships to ensure that the terms of the agreement were being respected. This right was included in the Treaty of Seville which ended the conflict. Believing that the British were taking advantage of the agreement and smuggling, Spanish authorities began boarding and seizing British ships, as well as holding and torturing their crews. This led to an increase in tensions and an up swell of anti-Spanish sentiment in Britain. Though issues were mitigated somewhat in the mid-1730s when British First Minister Sir Robert Walpole supported the Spanish position during the War of the Polish Succession, they continued to exist as the root causes had not been addressed. Though wishing to avoid war, Walpole was pressured into sending additional troops to the West Indies and dispatching Vice Admiral Nicholas Haddock to Gibraltar with a fleet. In return, King Philip V suspended the asiento and confiscated British ships in Spanish ports. Wishing to avoid a military conflict, both sides met at Pardo to seek a diplomatic resolution as Spain lacked the military resources to defend its colonies while Britain did not wish interfere with profits from the slave trade. The resulting Convention of Pardo, which was signed in early 1739, called for Britain to receive  Ã‚ £95,000 in compensation for damages to its shipping while paying  Ã‚ £68,000 in back revenue to Spain from the asiento. Additionally, Spain agree to territorial limits in regard to searching British merchant vessels. When the terms of the convention were released, they proved unpopular in Britain and the public clamored for war. By October, both sides had repeatedly violated the conventions terms. Though reluctant, Walpole officially declared war on October 23, 1739. The term War of Jenkins Ear derives from Captain Robert Jenkins who had his ear cut off by the Spanish Coast Guard in 1731. Asked to appear in Parliament to recount his tale, he reputedly displ ayed his ear during his testimony. Porto Bello In one of the first actions of the war, Vice Admiral Edward Vernon descended on Porto Bello, Panama with six ships of the line. Attacking the poorly defended Spanish town, he quickly captured it and remained there for three weeks. While there, Vernons men destroyed the citys fortifications, warehouses, and port facilities. The victory led to the naming of Portobello Road in London and public debut of the song Rule, Britannia! With the beginning of 1740, both sides anticipated that France would enter the war on the side of Spain. This led to invasion scares in Britain and resulted in the bulk of their military and naval strength being retained in Europe. Florida Overseas, Governor James Oglethorpe of Georgia mounted an expedition into Spanish Florida with the goal of capturing St. Augustine. Marching south with around 3,000 men, he arrived in June and commenced constructing batteries on  Anastasia Island. On June 24, Oglethorpe began a bombardment of the city while ships from the Royal Navy blockaded the port. In the source of the siege, British forces suffered a defeat at Fort Mose. Their situation worsened when the Spanish were able to penetrate the naval blockade to reinforce and resupply St. Augustines garrison. This action forced Oglethorpe to abandon the siege and withdraw back to Georgia. Ansons Cruise Though the Royal Navy was focusing on home defense, a squadron was formed in late 1740, under Commodore George Anson to raid Spanish possessions in the Pacific. Departing on September 18, 1740, Ansons squadron encountered severe weather and was plagued by disease. Reduced to his flagship, HMS Centurion (60 guns), Anson reached Macau where he was able to refit and rest his crew. Cruising off the Philippines, he encountered the treasure galleon Nuestra Seà ±ora de Covadonga on June 20, 1743. Overhauling the Spanish vessel, Centurion captured it after a brief fight. Completing a circumnavigation of the globe, Anson returned home a hero. Cartagena Encouraged by Vernons success against Porto Bello in 1739, efforts were made in 1741 to mount a larger expedition in Caribbean. Assembling a force of over 180 ships and 30,000 men, Vernon planed to attack Cartagena. Arriving in early March 1741, Vernons efforts to take the city were plagued by a lack of supplies, personal rivalries, and rampaging disease. Endeavoring to defeat the Spanish, Vernon was forced to withdraw after sixty-seven days which saw around a third of his force lost to enemy fire and disease. News of the defeat ultimately led to Walpole leaving office and being replaced by Lord Wilmington. More interested in pursuing campaigns in the Mediterranean, Wilmington began to wind down operations in the Americas. Repulsed at Cartagena, Vernon attempted to take Santiago de Cuba and landed his ground forces at Guantnamo Bay. Advancing against their objective, the British were soon bogged down by disease and fatigue. Though the British attempted to continue the invasion, they were forced to abandon the operation when they met heavier than anticipated opposition. In the Mediterranean, Vice Admiral Haddock worked to blockade the Spanish coast and though he took several valuable prizes, was unable to bring the Spanish fleet to action. British pride at sea was also marred by the damage inflicted by Spanish privateers which attacked unescorted merchantmen around the Atlantic. Georgia In Georgia, Oglethorpe remained in command of the colonys military forces despite his earlier failure at St. Augustine. In the summer of 1742, Governor Manuel de Montiano of Florida advanced north and landed on St. Simons Island. Moving to meet this threat, Oglethorpes forces won the Battles of Bloody Marsh and Gully Hole Creek which compelled Montiano to retreat back to Florida. Absorption into the War of the Austrian Succession While Britain and Spain were engaged in the War of Jenkins Ear, the War of the Austrian Succession had broken out in Europe. Soon drawn into the larger conflict, the war between Britain and Spain was subsumed by mid-1742. While the bulk of the fighting occurred in Europe, the French fortress at Louisbourg, Nova Scotia was captured by New England colonists in 1745. The War of the Austrian Succession came to an end in 1748 with the Treaty of Aix-la-Chapelle. While the settlement dealt with the issues of the wider conflict, it did little to specifically address the causes of the 1739 war. Meeting two years later, the British and Spanish concluded the Treaty of Madrid. In this document, Spain bought back the asiento for  £100,000 while agreeing to allow Britain to trade freely in its colonies. Selected Sources Global Security: War of Jenkins EarHistory of War: War of Jenkins EarNew Georgia Encyclopedia: War of Jenkins Ear